It seems the annoyingly catchy song has inspired Mattel, makers of the Barbie doll, to create a virtual world called BarbieGirls.com. This looks like it will have a lot of similarities to other virtual worlds like Second Life: You can create your own customised avatar You have you own customisable room You can chat with [...]

Photobucket.com has emerged from a very public battle with MySpace with the ban on their widgets being lifted for MySpace users. Liz Gannes on GigaOM has a very good summary of what happened in this case and also points out that it is not the first time that MySpace has decided to “censor” content. When [...]

Tim O’Reilly, a pretty influential and well respected guy in the blogging and tech community, has called for a Blogging Code of Conduct, which calls for blogs to adopt this and display a “Civility Enforced” badge on their site to make it clear they adhere to the guidelines. Here’s the first draft: We celebrate the [...]

We were lucky enough to be invited to the launch of the new MINI R56 and Dane took these video clips of Russ Swift, one of the world’s best stunt drivers, showing what you can do with it. You need to turn the ABS off though! “Dancing” to Queen Parallel Parking in less than 2 [...]

Computer giant Dell, already have a blog, Direct2Dell and Dell Island in Second Life, but they have recently launched two additional “conversation” sites to their online offering. The first is called Dell IdeaStorm where anyone can post ideas for new or changes to Dell products and services. It supports comments and also Digg style voting [...]

Some interesting insights from the panel discussion that included Nick Dalla Riva, Head of Online at NAB and Sascha Hunt, Senior Marketing Manager Internet & Telemarketing at Citibank Credit cards. Citibank and NAB both spend about 10% of their marketing budget online. Virgin Money spend over 50%! (if only all our clients were like that!) [...]

Here is my summary of Shawn Gold‘s presentation at ad:tech Sydney today. Shawn is the Chief Marketing Officer for MySpace.com, the world’s biggest social network. How big you ask? Well; 0 – 150 million registered users in less than 3 years. Number One in the US in terms of page impressions, downloads and average time [...]

2006 was an interesting year with the spectacular sale of auction house Trademe and the massive uptake of ?"you & me?" media channels like YouTube.com and Myspace.com. So what will 2007 bring? How will this impact on Kiwi marketers ? here are our predictions. Ferrit will fly like a pig Following substantial ?reallocation of human [...]

Andy Lark has a lot to say about Microsoft’s move to give free Acer laptops pre-installed with Vista and Office 2007. I think he has a point, it does not appear to be that ethical, but then again, it would be a major mission to get people to actually upgrade to Vista and Office when [...]

<rant> Ok so about 4 months ago I managed to smash the screen on my trusty Sony Ericsson 3G mobile. This phone had served me well, and I was actually pretty gutted that I wasn’t offered an equivalent Sony as a replacement. If I had been, I probably would have avoided a bunch of trouble. [...]