This week Google starts rolling out “Search, plus Your World”. It is the search engine’s latest & biggest push to making search more personal and social through further integrating its Google+ social network into users search results. Google search has 3 new key features: 1. It gives searchers the ability to get personal search results – [...]
MC Hammer (born Stanley Kirk Burrell) is behind the newest online video start up, due to launch soon. DanceJam.com is going after the niche of dance/music videos and hopes to become the key community for professional dancers and enthusiasts. Who can forget his unique dancing style and famous crazy large pants. The last I heard [...]
This blog post from the New York Times is an excellent summary of what has happened since Facebook launched their Beacon advertising service in November 2007. Beacon is a programme that allows their advertising partner sites to prompt Facebook users on their website to post information about what they are doing back to their Facebook [...]
Google OpenSocial, MySpace, Facebook. Are you confused yet? No problem, our resident Half-Geek, James Fleet, will break it down for you with these three posts: Google OpenSocial facebook & myspace ad networks facebook business solutions review Technorati Tags: facebook, google, myspace, opensocial
Volkswagen were less than amused by a YouTube user creating a parody of one of their TV commercials featuring a Nazi theme. They have filed a subpoena demanding that YouTube release the identity of the user that uploaded the video. I’m struggling with this to be honest. I know that VW’s ad agency in the [...]
In the last couple of years I?’ve been a bit of bank whore. I?’ve had my experiences with their customer services and different aspects of the banks but the one main interface for my interactions was with internet banking. Some internet banking sites just exude bad customer service. No doubt these sites are where most [...]
Recently as a part of an online interactive banner advertising campaign we had decided to include Yellow.co.nz into the media plan. In summary ? it’s impossible to advertise on Yellow.co.nz. For such a big company that makes a majority of its money (perhaps close to all) from advertising, I was surprised. First a sales freeze, [...]
It looks like it’s come straight from the 90′s, the days of the suckers believing the false promises of being rewarded for being the 100th visitor to the website (probably a decent achievement at some point in time). The funny thing is – people STILL seem to be suckering for it. Take a look at [...]
The blogosphere is going crazy with activity around the imminent launch of the Apple iPhone in the US this week. How would you like to see this level of activity…before your product and campaign has even been launched! The ability to see potential demand well in advance is one of the key benefits of Web [...]
Tony Blair, soon to be former Prime Minister of Britain, gave a speech yesterday where he talking about the impact of blogs and other consumer generated media on the media and political landscape. Here are a couple of quotes from his speech: “Newspapers fight for a share of a shrinking market. Many are now read [...]