So the Auckland City Council has rolled out a new identity that it was carefully keeping under wraps until after the localbody elections (Dick obviously didn’t want to give the 5 people that voted another reason not to choose him – although you’d think “I’m not John Banks” could have carried the day once again) [...]
As the fallout from the World Cup continues, internet blog chatter, search engine requests and social networking sites have seen an explosion in requests & information about English referee Wayne Barnes. Analysis of blog chatter, search engine requests and social networking sites undertaken by Auckland based Demand Creation Agency, Marker, has shown some interesting results; [...]
Well not exactly, but more or less. The Australian Competition and Consumer Commission (ACCC) is taking legal action against Google to stop them publishing search results that fail to distinguish between paid advertising and natural search results. “The ACCC is alleging that Google, by failing to adequately distinguish sponsored links from ‘organic’ search results, has [...]
*dons tinfoil hat* KiwiSaver. The recently released, government backed savings scheme being pushed out to people in New Zealand. Now, I’m not that paranoid (cynical yes, paranoid? no), but the whole thing just rubs me the wrong way. I guess it’s just a poor choice of language on their part, but here’s what comes to [...]
As more and more people around the globe get into online environments; whether it’s simply something like myspace or facebook, engaging an online community (eg kotaku) or playing online games; governments see the pie getting bigger, and consequently, want more fingers in larger pieces. Congress (that’s in America folks) will be issuing its report on [...]
Google has snapped up another couple of Web 2.0 start ups. Feedburner is an RSS publishing service that is very useful (we use it, basically makes it easier for people to get your feeds, plus a whole heap of other functionality). They have the technology to insert advertising into feeds, which is obviously what Google [...]
According to TechCrunch Feedburner a great company that we use here at Marker to help measure and promote blogs is in the final stages of a $100 millon cash acquisition by Google. Not much of a surprise as Feedburner is a fantastic service with a large user database ripe for monetizing with Adsense and ties [...]
The nominees for the 2007 Webby Awards have been released. The awards have been around since the dark ages (1996) and judging by the nominees this year the judging panel doesn’t think much has changed. Lots & lots of completely un-searchable, ?you can only open this site on a supercomputer with a massive monitor?, automatically [...]
2006 was the year of consumer generated media, in particular consumer generated video. You have until 23rd March to vote for your favourites in the You Tube 2006 Video Awards. Categories include: Most Creative Most Inspirational Best Series Best Comedy Video Best Music Video Best Commentary Most Adorable Video This is the current contender for [...]
This Global Warming (sic) thing is kicking up a notch this week, with Al Gore scheduled for two major appearances in Washington (DC, home of the crack-addict mayor, as opposed to State, birthplace of grunge, Bill Gates and the world’s nastiest coffee). Gore is set to solo before Rep. John Dingell’s all powerful Energy and [...]