This week Google starts rolling out “Search, plus Your World”. It is the search engine’s latest & biggest push to making search more personal and social through further integrating its Google+ social network into users search results. Google search has 3 new key features: 1. It gives searchers the ability to get personal search results – [...]

I attended a Google Mobile presentation last night. It was just intended for the local agencies but something I wish all our clients could have attended. Some revealing stats of what is happening in the Australian & NZ mobile market were presented (unfortunately most of their stats are for AU). But, if anything, it is [...]

Google is rolling out a new search results feature called +1. It allows searchers to recommend search results to others by clicking a button alongside the search result. This is important for webmasters and site optimisers to be aware of for 2 key reasons: 1. Having your page +1′d is a visual indicator searchers will [...]

Are you using an agency to handle your search engine marketing? You need to know that Google has made the move to ensure the AdWords reporting by agencies clearly breaks down the client’s spend on AdWords and therefore, your spend on the agency. Some agencies or third-parties are known to bundle the cost of AdWords [...]

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