Here is the situation – you?’ve just purchased an iPhone 3G with the intention to use it on Vodafone NZ on prepay. Your wallet weights next to nothing now, but excited and aroused by the fact that you are holding an iPhone with 3G, of course, you ought to try out the much hyped ?"mobile [...]
Steve Jobs has announced today their official support for third-party applications on the iPhone. Along with this comes support for push email, Activesync and Exchange support (think Blackberry). Lifehacker.com has the low-down on what this all means: If official third-party app support piques your interest most, Apple delivered with some exciting announcements. First, if you’ve [...]
The blogosphere is going crazy with activity around the imminent launch of the Apple iPhone in the US this week. How would you like to see this level of activity…before your product and campaign has even been launched! The ability to see potential demand well in advance is one of the key benefits of Web [...]
2006 was an interesting year with the spectacular sale of auction house Trademe and the massive uptake of ?"you & me?" media channels like YouTube.com and Myspace.com. So what will 2007 bring? How will this impact on Kiwi marketers ? here are our predictions. Ferrit will fly like a pig Following substantial ?reallocation of human [...]
Ok, so some of you will have picked up by now that my general opinion of ad agencies isn’t that high. By far the majority are still stuck in the 80′s, pouring money into pointless TVC’s that may win awards and raise a few smiles but contribute nothing to the client’s bottom line. This campaign, [...]
This is interesting. Apple’s iPod brand has become so popular and used to spawn more and more “Pod” and “Podcast” related terms and names that it is in danger of becoming entirely generic. In the US you don’t talk about photocopying something, you “Xerox” it. Apple is clearly concerned and are considering legal action to [...]
Following hot on the heals of the Dell Battery Recall, Apple today announced that they are issuing a recall of 1.8 million (1.1m ? US; 0.7m ? non-US) batteries. The affected model versions are: 12-inch iBook G4, 12-inch PowerBook G4 and 15-inch PowerBook G4. We’ve already started checking through ours, and so far, so good. [...]
Over at Gizmodo they’ve got an interesting article up on the possibility of 64-bit “Merom” based MacBooks. “Sources in Taiwan are dropping hints that Apple is poised to launch MacBooks with 64-bit Merom processors as soon as this September.” Whilst new to the Mac (dark?) side myself, I think that this could be quite a [...]
These guys take their MP3′s very seriously indeed. Defective by Design is an organisation that is very upset about the digital rights management (DRM) built into MP3′s downloaded from the Apple iTunes store. The DRM technology makes it almost impossible to take your MP3′s with you should you choose to switch from an iPod to [...]
The music industry is struggling to shut down Russian MP3 store AllOfMP3.com. This site is now second only to iTunes in the UK market in terms of popularity. The range of music they have is very impressive and the site is very good looking and easy to use. So how can they charge only $0.30 [...]