2014 by the numbers

On-demand taxi startup Uber is now valued at US$40 billion. Occasional controversy aside, it's a great service. If you feel like giving it a try, download the app and enter promo code tsdgc for a $10 discount on your first ride. Instagram now has over 300 million users, making it a bigger social network than Twitter. Messaging app WhatsApp (like In Continue reading

Apple Watch – ignore it at your peril

There are already numerous smartwatch and other wearables in the market, and there have been for some time. However, Apple Watch is due to launch with quite a splash in this quarter or the next (date tbc). It is important to remember that iPod was not the first MP3 player in the market. In fact, Apple's strategy has typically been to perfect ex Continue reading

Marker Studio: A new look for a new time

Today I am pleased to announce we have relaunched Marker Studio with a fresh new look. At the beginning of this year, Jenny, our Digital Art Director, approached me to talk about the brand, which we both agreed was well overdue for a refresh. As an agency, our focus is always on our clients and their projects and deliverables, and so despite having Continue reading

Mobile wins over TV as preferred screen

A UK wide study by Weve, of 2,000 adults 18-55+, saw mobile devices eclipse TV, with nearly half of the much sought after 18-34  year old category considering mobile their first and most preferred screen. This exciting result secures mobile as a firmly established main competitor to the conventional and previously unchanged media channels. Key f Continue reading

Earn consumer trust with less data collection

2014 is the time for brands to earn consumer trust simply by asking for less data. This simple answer has come about to fix the overwhelming data mining issues that have come about this year. 2013 has seen brands push data collection boundaries; by giving consumers excessive sign up forms upon using their websites, products and apps. This has a Continue reading