Author Archive

St John NZ CPR iPhone App – Top App

The St John NZ CPR iPhone App that we have developed in partnership with St John is in the top 25 free apps overall, in the Apple App Store in New Zealand today.
Earlier this week we posted about being top in the Healthcare & Fitness category, however, to be in the top 25 overall [...]

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St John NZ CPR iPhone App – most popular app in it’s category

The St John NZ CPR iPhone App that we have developed in partnership with St John is number 1 in the Healthcare & Lifestyle category of the Apple App Store in New Zealand today.
We are pleased that people seem to like the app. We believe everyone should have this on your phone, just in [...]

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Launch of the St John NZ CPR iPhone App

We are proud to announce the launch of the St John NZ CPR iPhone App in the Apple App Store this week. This was a partnership with St John, the leading provider of first aid training in New Zealand as well providing ambulance services to 85% of the population.
The St John NZ CPR iPhone App [...]

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WordCamp NZ Summary

I spent my weekend in Wellington at the inaugural WordCamp event in New Zealand. This is about the open source blog platform, WordPress, which we use for various projects, including our own site/blog.
Here is a quick summary of some of the presentations I attended.
6 ways for bloggers to say out of legal trouble
Steven [...]

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Matt Mullenweg on the future of WordPress

I attended the WordCamp conference over the weekend.
Matt Muellenweg is the co-founder of Automattic and Wordpress. He started Wordpress when he was 19 (he’s 25 now). He is a rockstar developer/entrepreneur/millionaire who has had a massive impact on the world of blogging. He is also a really great guy. I think I hate him.
Wordpress [...]

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New IE8 Ads

Microsoft have created TV commercials to promote the new IE8 browser. This one tells you about their “Web Slices” feature. Enjoy.

You can view more of the ads here.
Download IE8 from http://search.yellow.co.nz.

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Friday Links

A new feature, Friday Links, some stuff for you to think about over the weekend…like homework.
Analytics as WMD (Weapons of Mass Delusion)
I still have a love/hate relationship with analytics. There is so much value, but then so much that we still need to know and so many times when the numbers just don’t make [...]

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Important Changes to how Google AdWords Tracks Conversions

Google AdWords is going through some major changes currently. There is a new version of the interface due to be released very soon, and now they are planning to make quite a substantial change to how they track conversions to make it much more granular.
Please see the below explanation from Google for details on [...]

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Cobblers Kids

There is an old saying that cobblers children have no shoes. Well, we launched our first website on 1st June 2006 and it has taken over 2 years to relaunch. To be fair, we have launched a blog and redesigned that a couple of times since 2006, however, we still took a lot longer than [...]

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Twitter Users – Self Regulating & Angry

Sorry for yet another post about Twitter, however, this is highly relevant to the last post. This week a company called Carson Systems, who do a number of things but primarily run some pretty amazing conferences in the Web 2.0 space, decided to run a competition on Twitter to win some free tickets to one [...]

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